DC Studios Prioritizes Finished Scripts Amid Movie Industry Decline

James Gunn, co-head of DC Studios, attributes the decline of the movie industry primarily to the common practice of starting production before screenplays are fully finished. In multiple interviews, Gunn emphasized that many films suffer because they lack completed scripts, leading to poor quality projects that harm the industry overall. Since taking charge at DC Studios, Gunn has made it a strict policy not to greenlight movies without polished scripts, even canceling projects despite initial enthusiasm when scripts were incomplete. He praised the strong scripts for upcoming DC projects like Supergirl, Lanterns, and Clayface, which benefit from this careful approach. Gunn also criticized Marvel's previous corporate mandate to increase film and TV output, a strategy that Disney CEO Bob Iger now acknowledges hurt the Marvel franchise, contrasting it with DC's focus on quality over quantity without such mandates. This philosophy aims to revive the movie industry by prioritizing well-crafted stories and high-quality productions over rushed releases.