Americans Substitute Potatoes for Eggs This Easter Amid Rising Prices

With egg prices rising sharply—averaging over $6 per dozen in some places—many Americans are seeking affordable alternatives for the traditional Easter egg-dyeing activity. Potatoes have emerged as a popular substitute since they are inexpensive, easy to dye, and can even be made into creative recipes like deviled potatoes after the festivities. Other alternatives gaining attention include dyeing marshmallows with food coloring kits and painting rocks, providing fun and accessible ways to keep the holiday tradition alive. While some commentators view alternatives like Easter potatoes as primarily viral social media content, there is growing real-world interest and experimentation in these budget-friendly crafts. Supermarkets and brands are also responding with promotions, such as free eggs with purchases or themed marshmallow kits, to help families celebrate despite higher costs. The shift highlights both the enduring appeal of Easter traditions and the inventive ways Americans adapt to economic challenges.