Newcastle Red Bulls Sack Director Steve Diamond Amid Management Overhaul

Newcastle Red Bulls have made significant changes to their rugby management structure following a heavy defeat in their opening Premiership match, resulting in the departure of Director of Rugby Steve Diamond. Neil McIlroy will join as Sporting General Manager, overseeing rugby management, with Alan Dickens promoted to Head Coach. John Fletcher and Jonny Petrie have also been appointed to roles focusing on academy development and club management, respectively, reflecting the club's commitment to developing local talent and achieving sporting excellence. Scotland head coach Gregor Townsend is set to join Newcastle in a part-time advisory capacity, balancing this role with his ongoing Scotland commitments. The changes come as part of Red Bull's takeover and investment strategy aimed at rapidly improving Newcastle's competitive standing after a difficult period marked by poor league finishes. This restructuring signals a clear intent to leverage international expertise and strengthen the club both on and off the field.