Meta Launches Standalone AI App to Compete with ChatGPT

Meta has launched a standalone AI assistant app powered by its Llama 4 model, aiming to compete directly with ChatGPT and similar AI offerings. The app, available on iOS and Android, emphasizes personalization by drawing on user data from Meta's platforms to tailor responses and remember user preferences if permitted. A distinguishing feature is its Discover feed—a social element showcasing prompts and AI-generated posts from other users, which Meta seeded with content creators to avoid an empty launch. The app supports both text and voice interactions, with the voice experience designed to feel natural and conversational, and also serves as a companion for Ray-Ban Meta smart glasses. While the app replicates many standard chatbot and image-generation features found in competitors, its unique social integration and focus on personalized, cross-platform experiences are intended to set it apart. However, some reviewers question whether these features are truly innovative or more of a novelty within an already crowded AI marketplace.