Battlefield 6 and COD Black Ops 7 Priced at $70

Electronic Arts (EA) has confirmed that both Battlefield 6 and Call of Duty: Black Ops 7 will launch at the standard $70 price point, dismissing speculation of an $80 price tag. CEO Andrew Wilson stated during an earnings call that EA is not planning any pricing changes for new releases before March 2026, despite rising development costs and industry experimentation with higher prices. This announcement follows Microsoft’s decision to reverse an $80 price for The Outer Worlds 2 after consumer backlash. EA emphasized its commitment to value for players and providing a range of pricing options. The company’s stance differs from Nintendo, which has tested higher prices for major releases. Both rival shooters are expected to launch around the same time, fueling competition in the AAA market.