Today Show Cast Unveils Halloween 2025 Costumes Featuring Cultural Icons

The 2025 Halloween edition of NBC's Today show featured an impressive array of costumes, continuing a beloved tradition that began in 1994. Savannah Guthrie and Jenna Bush Hager notably dressed as Miranda Priestly and Anna Wintour, respectively, with Guthrie's intricate wig taking 80 hours to create, highlighting the show's dedication to detail. Other standout costumes included Craig Melvin as Prince, Sheinelle Jones as Beyoncé from the iconic 'Beyoncé Bowl' halftime performance, and Al Roker as Clubber Lang, complementing Carson Daly's Rocky-themed ensemble. The hosts embraced a creative theme of an American road trip, meeting famous stars along the way, which was well-received by fans who praised the talent and joy displayed. This year's Halloween celebration was also marked by Jenna Bush Hager reflecting on Hoda Kotb’s departure, commemorated through their 2024 Titanic-themed costumes. Overall, the Today show’s Halloween event was widely applauded for its creativity and spirit, with videos and photos going viral on social media.