Livvy Dunne Secures Secret Deodorant Deal After Viral Sweat Moment

Livvy Dunne, a former LSU gymnast, turned a viral moment of sweating during a Pittsburgh Pirates game into a lucrative endorsement deal with Secret Clinical deodorant. The incident occurred while she was cheering for her boyfriend, Paul Skenes, a Pirates pitcher, and quickly gained attention online. Embracing the viral clip, Dunne posted a playful ad highlighting how the deodorant handles stress and gym sweat, emphasizing that "girls sweat too." Fans praised her for transforming an embarrassing moment into a successful brand partnership. Skenes, who is having a strong 2025 MLB season with a 1.97 ERA, and Dunne, who finished her fifth gymnastics season at LSU, have been in the spotlight both on and off the field. Dunne's savvy response demonstrates her growing influence, leveraging social media moments into marketing opportunities.