Sportsbooks Push New-User Promos Across US, UK

A broad set of sportsbooks in the U.S. and U.K. are advertising aggressive new‑customer signup promotions ahead of key NFL, NBA and horse‑racing fixtures. BetMGM is running state‑specific promo codes (for example NJMGM, TOP150/TOP1500, SILIVE150, CUSE150) that in many states pay roughly $150 in bonus bets on a $10 winning first wager or offer up to $1,500 in first‑bet protection. bet365 is promoting large, low‑risk welcome offers — use codes such as COVERS/CVSBONUS/NYPBET after a small qualifying stake (about $5) to receive roughly $200 in bonus bets, subject to state availability and age restrictions. U.K.‑focused deals include BetTOM’s new‑customer offer (50% of first‑day losses back up to £25 plus 10 free spins after three £10+ qualifying bets at evens/2.0+) and aggregated partner promotions (Midnite, Betfred, Tote, William Hill, Coral, etc.) that typically require a £10 qualifying stake. All promotions carry detailed terms, wagering requirements, eligibility limits and responsible‑gambling notices, so bettors should register with the correct promo code and read full T&Cs before participating.