NYT Posts Q2 Gains, Digital Revenue and Subs Rise

The New York Times Company reported second-quarter 2025 revenue of $685.9 million and adjusted diluted earnings per share of $0.58, reflecting 9.7% and 28.9% year-over-year growth, respectively, and beating analyst expectations. The company added 230,000 net digital-only subscribers, bringing its digital-only subscriber base to 11.30 million and total subscribers to 11.88 million, although the pace of new additions has slowed from previous quarters. Digital-only subscription revenues grew 15.1% year-over-year, aided by higher average revenue per user and successful bundling of news and lifestyle products such as The Athletic, Wirecutter, and Games. Digital advertising revenue jumped 18.7%, while The Athletic's revenue rose 33.4%. Print subscriptions continued to decline, falling to 580,000. The company forecasts 8-10% subscription revenue growth in the third quarter, exceeding Wall Street estimates.