Chips Ahoy! Launches Limited-Edition Stranger Things Cookie Nationwide

Chips Ahoy! is launching a limited-edition cookie inspired by the Netflix series Stranger Things, timed to coincide with the show's final season. The new cookie features a rich chocolate base, fudge chips, and the brand's first-ever fruit-flavored filling with a vivid strawberry center, symbolizing the show's Upside Down dimension. Packaged in 1980s-themed retro designs with glow-in-the-dark elements, the release also includes a QR code linking to an augmented-reality game offering fans interactive experiences and prizes, such as a replica guitar from the series. Early access to the cookie was available through a limited pre-sale starting July 21, with the product hitting store shelves nationwide on August 11. The collaboration aims to create a cultural moment that blends nostalgia for the 1980s and the show's fanbase, appealing to multiple generations. Additionally, Chips Ahoy! has introduced retro-inspired packaging for its original cookies as part of the celebration.