FTC Reviews Omnicom-Interpublic Merger, Mulls Ad Ban

The Federal Trade Commission (FTC) is considering imposing a political neutrality condition in its review of the proposed $13.25 billion merger between Omnicom Group and Interpublic Group. Approval of the merger would create the world's largest advertising agency, generating about $25 billion in annual revenue. The FTC may require that the combined company not boycott or withhold ads from platforms based on political content, to prevent politically motivated ad boycotts, especially against conservative media. This proposed condition is part of broader Trump administration initiatives to address perceived ideological bias in corporate America and promote fair competition. The merger review is ongoing and final terms have yet to be decided. All involved parties have declined to comment publicly.